| |
|
|
| |
Autorske knjige
|
| |
1. Langer, Josef; Alfirević, Niksa; Pavičić, Jurica.
Organizational Change in Transition Societies
.
Aldershot : Ashgate Publishing, 2005 (monografija).
|
2. Renko, Nataša.
Strategije marketinga
.
Zagreb : Naklada Ljevak, 2005 (udžbenik).
|
3. Alfirević, Nikša; Pavičić, Jurica; Vlašić, Goran.
Marketinška komunikacija i upravljanje novim medijima
.
Zagreb : ZaMirNet, 2004 (monografija).
|
4. Renko, Nataša; Pavičić, Jurica.
Marketing
.
Zagreb : Naklada Ljevak, 2003 (monografija).
|
|
|
|
|
| |
Poglavlja u knjizi
|
| |
1. Renko, Nataša; Pavičić, Jurica.
Marketinška strategija // Marketing / Previšić, Jozo ; Ozretić Došen, Đurđana (ur.).
Zagreb : Adverta, 2004.
Str. 27.
|
|
|
|
|
|
|
| |
Izvorni znanstveni i pregledni radovi u CC časopisima
|
| |
|
|
| |
Znanstveni radovi u drugim časopisima
|
| |
1. Draškovic, Nikola; Pavičić, Jurica; Vignali, Gianpaolo; Barić, Zvonimir.
Advertising in Croatia: Historical and Environmental Change Framework. // International journal of management cases. 8 (2006) , 3; 21-32 (članak, znanstveni).
|
2. Vignali, Claudio; Vingali, Gianpaolo, Pavičić, Jurica.
The Contribution of Own Label Products to a Supermarket Brand in the UK. // Management. 11 (2006) , 1; 53-74 (članak, znanstveni).
|
3. Pavičić, Jurica; Vranesević, Tihomir; Lovrinović, Ivan.
Strategic Partnerships in Higher Education - In Search for Excellence: The Case of the University of Zagreb, Graduate School of Economics & Business. // International Journal of Management Cases. 7 (2004) , 2; 30-42 (članak, znanstveni).
|
4. Renko, Nataša; Sredl, Katherine.
Advertisers and Consumers in Transition. // Ekonomski pregled : mjesečnik Hrvatskog društva ekonomista Zagreb. 55 (2004) , 3-4; 302-320 (članak, znanstveni).
|
5. Dumičić, Ksenija; Renko, Sanda; Renko, Nataša.
A case study of the Croatian beer market structure and performances. // British Food Journal. 105 (2003) , 3; 193-203 (članak, znanstveni). 
|
6. Renko, Nataša; Brčić-Stipčević, Vesna; Renko, Sanda.
Attitudes of the Croatian population toward genetically modified food. // British Food Journal. 105 (2003) , 3; 148-161 (članak, znanstveni).
|
7. Renko, Nataša; Nikolašević, Sandra; Pavičić, Jurica.
The market information system and state support for the market of agricultural products in Croatia. // British Food Journal. 107 (2002) , 7; 543-571 (članak, znanstveni).
|
|
|
|
|
|
|
| |
Ostali radovi u drugim časopisima
|
| |
1. Pavičić, Jurica; Alfirević, Niksa; Vlašić, Goran.
The Pursuit of Strategic Leadership in the Central and Eastern Europe Oil Market: The Case of INA & MOL Partnership. // International Journal of Management Cases. 7 (2004) , 2; 5-14 (članak, ostalo).
|
2. Knežević, Blaženka; Alfirević, Nikša; Pavičić, Jurica.
Biti ili ne biti "e" u hrvatskoj trgovini. // Suvremeno poduzetništvo. 9 (2002) , 9; 80-84 (članak, stručni).
|
|
|
|
|
|
|
| |
Znanstveni radovi u zbornicima skupova s međunar.rec.
|
| |
1. Crnjak-Karanović, B., Pecotich, A., Renko, N.
Understanding the Dimensions of Country of Origin Judgements: A Preliminary Evaluation // Zbornik 12th Biennial World Marketing Congress / Carol, W. De Moranville (ur.).
Northern Illinois University, USA, 2005. 223-228 (predavanje,međunarodna recenzija,objavljeni rad,znanstveni).
|
2. Sredl, K.C., Renko, N.
"Balkan Bricolage":Consumption Symbolism in Socialist and Post-socialist Croatia // Zbornik The 30th Annual Macromarketing Conference.
2005. (predavanje,međunarodna recenzija,objavljeni rad,znanstveni).
|
3. Brčić-Stipčević, Vesna; Renko, Sanda; Renko, Nataša.
The Interrelationship Between the Retailing Industry and the Economy in Transition - The case of Croatia // Papers of the 29th Annual Macromarketing Seminar: Macromarketing Scholarship & Education for a Global Century / Mittelstaedt, John, D. ; Shapiro, Stanley, J. (ur.).
Vancouver : The Macromarketing Society, Inc. ; The Journal of Macromarketing, 2004. 241-250 (predavanje,međunarodna recenzija,objavljeni rad,znanstveni).
|
4. Crnjak-Karanović, Biljana; Pecotich, Anthony; Renko, Nataša.
Relationship Marketing, Guanxi and Competition in Croatia // Proceedings Volume 16 / Byles, Charles M. (ur.).
Cancun : Association for Global Business, International Academy of Linguistics, Behavioral and Social Sciences, 2004. 1-12 (poster,međunarodna recenzija,objavljeni rad,znanstveni).
|
5. Pecotich, A.; Renko, Nataša; Pavičić, Jurica.
Reinterpretation of INDUSTRUCT and M.E. Porter’ s Five Forces Model : Empirical Evidence from Criatian Buseniss Practice // Proceedings of the 2nd International Conference Enterprise Odyssey : Building competitive Advantage.
2004. (predavanje,međunarodna recenzija,objavljeni rad,znanstveni).
|
6. Alfirević, Nikša; Pavičić, Jurica; Lugović, Sergej.
The Role of Internet in Supporting Knowledge-Based Strategies of Enterpreneurs in Countries in Transition: From the E-business Myths to the Case Evidence from Croatian High-Tech Industry // 5th International Conference Enterprise in Transition / Reić, Zlatan (ur.).
Split : Ekonomski fakultet Sveučilišta u Splitu, 2003. 231-233 (predavanje,međunarodna recenzija,objavljeni rad,znanstveni).
|
7. Grbac, Bruno; Meler, Marcel; Renko, Nataša.
War Syndrome: Customers' Reactions in Southeastern Europe // 9th Cross Cultural Research Conference / Askegaard, Soren ; Smith, Scott M. (ur.).
Montego Bay : University of Southern Denmark, 2003. 2A 1-9 (predavanje,međunarodna recenzija,objavljeni rad,znanstveni).
|
|
|
|
|
|
|
| |
Drugi radovi u zbornicima skupova s recenzijom
|
| |
1. Tkalac, Ana; Pavičić, Jurica.
How Global is the Situational Theory of Publics: The Case of Croatia // The Status of Public Relations Knowledge in Europe and Around the World / Verčič, Dejan ; Ruler, Betteke ; Jensen Inger ; White, John (ur.).
Bled : Pristop Communications, Ljubljana, 2002. 174-182 (predavanje,međunarodna recenzija,objavljeni rad).
|
|
|
|
|
|
|
| |
Sažeci u zbornicima skupova
|
| |
1. Brčić-Stipčević, Vesna; Renko, Sanda; Renko, Nataša.
The New Paradigm of Logistics Management - Outsourcing // .
Zagreb, 2006. (predavanje,međunarodna recenzija,sažetak,znanstveni).
|
2. Renko, Nataša; Brčić-Stipčević, Vesna; Renko, Sanda.
The Impact of the Postgraduate Education on the Economic Development of the Country in Transition // 5th International Conference Enterprise in Transition / Reić, Zlatan (ur.).
Split : Ekonomski fakultet Sveučilišta u Splitu, 2003. 211-214 (predavanje,međunarodna recenzija,sažetak,znanstveni).
|
3. Shultz, Clifford; Grbac, Bruno; Burkink, Timothy; Renko, Nataša; Damjan, Janez.
The Importance of Food Marketing to Recovering Economies: An Assesment from the Balkans // ISMD Abstracts Booklet / Shultz, Clifford ; Rahtz, Don ; Speece, Mark (ur.).
Bangkok : ISMD, 2003. 2-4 (predavanje,međunarodna recenzija,sažetak).
|
|
|
|
|
|
|
|
|
Sadržaj objavljen na bib.irb.hr (osim ako je drugačaije navedeno) podložan je pravilima Creative Commons licence
