How visitors experience tourist destinations? A case study of Croatia and Macedonia (CROSBI ID 678235)
Prilog sa skupa u časopisu | izvorni znanstveni rad | međunarodna recenzija
Podaci o odgovornosti
Marković, Suzana ; Raspor Janković, Sanja ; Tuntev, Zoran ; Mitrović, Srđan ; Mijoč, Josipa
engleski
How visitors experience tourist destinations? A case study of Croatia and Macedonia
This study aims to measure and compare visitors’ tourism experience at two different tourist destinations. On-site survey was conducted in Opatija Riviera (Croatia) and Ohrid Riviera (Macedonia). The research instrument for collecting data was divided into two main parts. The first part was designed to measure tourism experiences, using multiple- item scale with 34 items. The second part of the research instrument was designed to measure demographic characteristics of the respondents, which included: gender, age, marital status, frequency of visit, employment status, education, source of information, type of accommodation, and length of stay. Bivariate analysis was used to test the significance of difference between two tourist destinations and their visitors. The results of analysis showed significant differences in ten out of 34 tourism experience items, revealing that self- beneficial experience was rated significantly higher in Croatia, while hospitality of local people and tourist-guides were rated significantly higher in Macedonia. The results presented in this study may contribute to the existing literature of tourism experience construct, indicating how different tourist destination attributes contribute to visitors’ experience of the destination.
tourism experience ; tourist destination ; bivariate statistical analysis ; Croatia ; Macedonia
Proccedings indexed in: Clarivate Analytics, Web of Science ; EconPapers
nije evidentirano
nije evidentirano
nije evidentirano
nije evidentirano
nije evidentirano
Podaci o prilogu
786-796.
2019.
nije evidentirano
objavljeno
Podaci o matičnoj publikaciji
Leko Šimić, Mirna ; Crnković, Boris
Osijek: Ekonomski fakultet Sveučilišta Josipa Jurja Strossmayera u Osijeku
1848-9559
Podaci o skupu
8th International Scientific Symposium: Economy of Eastern Croatia – Vision and Growth
predavanje
30.05.2019-31.05.2019
Osijek, Hrvatska
Povezanost rada
Ekonomija