Marketing Determinants of Quality Trends in Tourism Development (CROSBI ID 493517)
Prilog sa skupa u zborniku | izvorni znanstveni rad | međunarodna recenzija
Podaci o odgovornosti
Stipanović, Christian
engleski
Marketing Determinants of Quality Trends in Tourism Development
Future marketing strategies have to be in functions of tourist and have to be adjustable to all tourist needs. The most important trends in tourist offer are: ship cruises, thematic parks, adventure tourism. It is necessary to discover...
new element in offer; new marketing conception; quality; human resource management
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Podaci o prilogu
205-210-x.
2002.
objavljeno
Podaci o matičnoj publikaciji
Marketing in the Function of Increasing the Tourism Consumption
Radišić, Franjo
Opatija: Fakultet za menadžment u turizmu i ugostiteljstvu Sveučilišta u Rijeci
Podaci o skupu
Marketing in the Function of Increasing the Tourism Consumption
predavanje
27.10.2002-27.10.2002
Opatija, Hrvatska