engleski

Prospekts for the Development of Health Tourism in Croatia and Istria in the 21. century

One of major forms of selective tourism is, undoubtedly, health tourism. So far it has been some kind of a privileged form of tourism that only members of higher social strata could afford. This means that a large majority of the population has not been taking part in it. Croatian selective tourism of the 21st century, as a counterbalance to the so far dominating mass tourism, will find a very important strategic orientation for its development in health tourism. This does not refer to only spa tourism but also and primarily to the way of life that involves prevention of diseases, such as healthy food, "ecological" living, recreation and sport, entertainment and culture, and, above all, pleasant life and engaging in activities in a preserved environment. All these elements, forms of a selective, especially health tourism, can be developed in Croatian Istria and should be encouraged.

Croatia; Istria; 21. century; selective tourism; health tourism; human tourism

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