Corporate social responsibility and communication with external community (CROSBI ID 106147)
Prilog u časopisu | izvorni znanstveni rad | međunarodna recenzija
Podaci o odgovornosti
Knez-Riedl, Jožica
engleski
Corporate social responsibility and communication with external community
By socially responsible behaviour enterprises contribute to the sustainable society. At the same time, the concept of social responsibility presents a great challenge for reputation and competitive edge of enterprises, as it is decisive for the relationship with variety of stakeholders. Some findings about socially responsible behaviour of SMEs in Slovenia and in the EU are relevant to summarise CSR importance for the relationship with the external community of an enterprise.
communication; corporate report; corporate reporting; corporate social responsibility; external community; media; social reporting; socially responsible activities; stakeholders dialogue; sustainable society
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