engleski

Media between control and emancipation

It is necessary to analyze media as new technologies of communication within the framework of organizational forms and the ideology of the society we live in. We have to bear in mind that our way of understanding and using media, amnog others, is conditioned by the deeply rooted ideology left behind the time which preceded to the age of mechanical reproduction, i.e. views from the end of 19th century. New postmodern culture performs cultural emancipation from old-fashioned norms of art and turism viewing. It opens new understanding of the role culture and tourism play in today's society.

media; control; emancipation; social community; ideology; technologies of communication

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