engleski

Corporate Social Responsibility in Istria County

This article explores the dynamics of the discourse and practice of corporate social responsibility (CSR) in Istria County. It shows how the cultural and socioeconomic influence the way ideas are raised, the kinds of questions considered relevant, and the sorts of solutions conceived as desirable and possible. Furthermore, the article traces how expectations and practices evolve as a result of various social and economic factors within the region and, increasingly, as a result of global influences such as, the international practices of multinational companies, nongovernmental organization. The article closes with reflections about what can be learned from the experience with CSR and how to stimulate and apply such cross-border learning

CSR in Istria; sponsorship; donations; social innovation; social responsibility; civil organization

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