The interdependence of the purchasing power of tourists and their preferences for organic food, in the case of Istria (CROSBI ID 546646)
Prilog sa skupa u zborniku | izvorni znanstveni rad | međunarodna recenzija
Podaci o odgovornosti
Težak, Ana ; Bošković, Desimir ; Saftić, Darko
engleski
The interdependence of the purchasing power of tourists and their preferences for organic food, in the case of Istria
With the heightening of environmental awareness and the expanding concern for health, there is a growing demand for organic food. To reinforce the competitive advantages of the Istria tourist destination and to launch an initiative for organic farming, a survey was conducted with the aim of quantifying the interest of tourists in organic food. This paper demonstrates the existence of a correlation between the tourists’ purchasing power and their interest in buying/consuming organic food during their stay in Istria, willingness to pay higher prices for organic food, awareness of organic food selling price, and interest in vacationing in rural Istria.
organic food; survey; purchasing power; preferences; demand; χ 2 test
nije evidentirano
nije evidentirano
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Podaci o prilogu
2009.
objavljeno
Podaci o matičnoj publikaciji
Planning for the Future - Learning from the Past: Contemporary Developments in Tourism, Travel & Hospitality
Rodos: University of the Aegean
Podaci o skupu
4th International Tourism Conference, Planning for the Future - Learning from the Past: Contemporary Developments in Tourism, Travel & Hospitality
predavanje
03.04.2009-05.04.2009
Rodos, Grčka