engleski

Multidisciplinary Analysis of Film Tourism with Emphasis on the Example of Istria (socio-cultural, economic and legal aspects)

Film tourism as a modern tourist trend expands rapidly summarizing cultural, fair and visual appearance. The paper’s purpose is a multidisciplinary analysis of film tourism from economic, socio-cultural and legal aspects referring to the Istrian region. Film tourism is manifested through three forms of appearance: 1) as cultural tourism of film festivals, 2) as fair tourism of promotive films and 3) as film induced tourism featuring films’ scenes. Recognizing the division, the most common form of Istria's film tourism is fair tourism. Istria has been positioning itself as a destination of film festivals, while film induced tourism, due to objective factors, is not so developed. Regarding the forms of a film tourism appearance, there are three kinds of legal relations: 1) in festival tourism there is a contract on “film viewing” with the provision of additional services, 2) in fair tourism hotel-keepers conclude a contract with travel agencies on the sample basis (promotive film), and 3) in film induced tourism there is no specific relation between the provider and the guest. The final remark is that the film tourism in Istria should be developed and planned systematically regulating the relations between providers and guests in all forms of appearance of film tourism, as well as regulating the same in the Croatian legislation.

film tourism; forms of appearance; multidisciplinary analysis; Istria; tourism and hospitality law

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