Conflicts in user perceptions of value of websites in the shipping industry (CROSBI ID 578033)
Prilog sa skupa u zborniku | izvorni znanstveni rad | međunarodna recenzija
Podaci o odgovornosti
Golik Klanac, Nataša ; Ćuković, Ksenija ; Dlačić, Jasmina
engleski
Conflicts in user perceptions of value of websites in the shipping industry
Purpose of the paper: The aim of the paper is to define and describe conflicts in value perceptions of websites for users in business-to-business relationships in the context of shipping industry. // Literature addressed: The paper draws upon studies dealing with user value, conflicts in business-to-business relationships and websites. // Research method: The empirical part involves four case studies in the context of shipping industry. Research techniques used are personal interviews and website analyses. // Research findings: The paper elicits how and which website characteristics result in conflicts in perceptions of website users. It identifies conflicts of different types: personal, inter-personal, relationship and stakeholder conflict. // Main contribution: The paper extends current understanding of business-to-business websites which result in conflicts and of levels at which they might appear. It makes contributions both to the literature on value and business-to-business websites and to the use of websites in practice.
value; websites; conflicts; business-to-business; multiple perspective; shipping
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Podaci o prilogu
1-9.
2010.
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objavljeno
Podaci o matičnoj publikaciji
26th IMP Conference: Business networks - Globality, Regionality, Locality
Budimpešta: Corvinus University of Budapest, Hungary ; IMP Group
Podaci o skupu
The 26th IMP Conference: Business networks - Globality, Regionality, Locality
predavanje
02.09.2010-04.09.2010
Budimpešta, Mađarska