engleski

Business intelligence in Croatian textile industry

Business intelligence (BI) and data warehouses are used in many different business areas, but mostly in those that earn more money and that are more profitable (insurance companies, telecommunication companies, etc.). Although BI is not a new technology, and is (in fact) quite mature, in some business areas, however, it is not used at all. In this paper we try to identify and analyze the main reasons why BI is not used in the textile industry in Croatia. For that purpose, we have built two questionnaires (one for managers and one for IT specialists in the textile industry) and the results we have obtained are quite interesting. Further on, we show that a BI system (and a belonging data warehouse) can be successfully implemented after all, even though managers and IT experts do not share the enthusiasm about such a project.

business inteligence; textile industry

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