engleski

Social networks in the production of culture: the role of social capital

The topic of networking in cultural and creative sector has become prominent in recent years. Previous studies, mainly qualitative and ethnographic, provided important evidence on the characteristics of social networks in this highly connected sector. However, application of the social network analysis is needed in order to understand under which conditions network patterns stimulate creativity in this field. Based on the network theory of social capital (Lin, Burt), this paper examines the network patterns of cultural and creative sector in Zadar, Croatia. What is the role of relational and structural dimensions of social capital in the production of cultural goods and services? What types of actors exist in the sector? Which network properties can be related with professional success of individual actors in the sector (independent artists, entrepreneurs in cultural and creative industries)? The answers provided are based on the network data collected on both actor and network level (name generator, position generator, complete network analysis). Attention will be paid to implications of the results for the cultural and urban policy making.

Culture; creativity; social capital; egocentric networks; complete networks; name generator

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