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IT Customer Relationship Management supported by ITIL (CROSBI ID 616352)

Prilog sa skupa u časopisu | izvorni znanstveni rad | međunarodna recenzija

Kozina, Melita ; Crnjak Tina IT Customer Relationship Management supported by ITIL // Central European conference on information and intelligent systems / Hunjak, Tihomir ; Lovrenčić, Sandra (ur.) (ur.). 2014. str. 170-175

Podaci o odgovornosti

Kozina, Melita ; Crnjak Tina

engleski

IT Customer Relationship Management supported by ITIL

Information Technology Infrastructure Library (ITIL) is de facto standard for establishing Information Technology Service Management (ITSM ) processes within the IT organization. IT Customer Relationship Management has an important role in the alignment between the business and IT strategy as well as a significant impact on the quality of IT services. The goal of the paper is to conduct the analysis of the business cooperation and negotiating between the business organization (customer/user) and the IT organization (service provider) through strategic, tactical and operational levels applying the ITIL concept. Furthermore, it is necessary to assess the maturity level of the usage of ITIL practice in the Customer Relationship Management through all three levels.

ITIL; IT Customer Relationship Management; assessment of the usage of ITIL practice

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Podaci o prilogu

170-175.

2014.

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objavljeno

Podaci o matičnoj publikaciji

Central European conference on information and intelligent systems

Hunjak, Tihomir ; Lovrenčić, Sandra (ur.)

Varaždin: FOI, Sveučilište u Zagrebu

1847-2001

Podaci o skupu

25rd Central European Conference on Information and Intelligent Systems (Ceciis 2014)

predavanje

17.09.2014-19.09.2014

Varaždin, Hrvatska

Povezanost rada

Informacijske i komunikacijske znanosti