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The power of networks: organising vs. organisation (CROSBI ID 27045)

Prilog u knjizi | izvorni znanstveni rad

Mraović, Branka The power of networks: organising vs. organisation // Perspectives on Corporate Social Responsibility / Crowther, David, Rayman Bacchus L. (ur.). Aldershot: Ashgate Publishing, 2003. str. 350-x

Podaci o odgovornosti

Mraović, Branka

engleski

The power of networks: organising vs. organisation

Owing to a rocketing development of the Internet technologies, a new, global space for the expansion of dynamic networks has opened up. The networks enable companies to transform themselves and to become a part of a greater network, so that the 'organisation' ceases to be a dominant organisational entity. The rational principles lying in the background of the modern, Weberian organisation, which aimed at a single organisational form to dominate worldwide, have lost their raison d'etre. In the age of globality, the principles are moved out of the organisations into the direction of social movements. Hence they belong to the sphere of the value choices, and to commitments to collective goals outside the field of employment. In the reality of multiple and interconnected networks, the modern organisation has given way to organising; the author holds that the change in the paradigm of power, as a major milestone,has enabled the transfer. The concept of hierarchised power is opposed by analyses of power in organisations, which is now transferred onto the discoursive level. Relying on the poststructuralist understanding that structure cannot be seen as determining agency because it is not real and transcendent, but a product of human mind, the underlying message of this chapter is that no form of organisation or order seems to be inevitable. This position opens up a space for the kind of organising reaching towards the constitution of social order with a more 'human touch'. Diversity of organisational structures comes as an immediate result of the processes, which means that globalisation can hardly be taken as a uniform process.

Networks, organisation, organising, Internet technologies, power

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Podaci o prilogu

350-x.

objavljeno

Podaci o knjizi

Perspectives on Corporate Social Responsibility

Crowther, David, Rayman Bacchus L.

Aldershot: Ashgate Publishing

2003.

u tisku

Povezanost rada

Sociologija