engleski

Qualitative research in entrepreneurship: Learning how to play the game

The main objective of this study is to look into the degree to which Croatian researchers of entrepreneurship tend to apply qualitative methods, as well as to check the quality and coherence of the used methodological designs. Therefore, we conducted a content analysis of the existing scientific and professional articles with topics on entrepreneurship, that were available in the Croatian scientific database. The first step comprised searching the database and selecting the relevant economic journals. Next, we selected the papers with focus on entrepreneurship topics, whose methodological frameworks employed a qualitative or mixed approach. The analysis confirmed major underrepresentation of qualitative methods in Croatian entrepreneurial research. Even those authors that utilize qualitative approach are inclined to apply their methods in an incomplete and fragmentary way. It uncovers a certain lack of awareness of the significance of correct and transparent application of qualitative methodological frameworks.

entrepreneurship research, methodology, qualitative research methods, meta-research

nije evidentirano