engleski

Potentials of Digital Archives: Topotheque of Smart Novel Vilijun – Case Study

Observed from the "memory economy" perspective, digital archives of cultural heritage, besides the reliable memory function, have economic role in mapping local and global "cultural geography" as well. The mentioned economic role of digital archives is manifested in the long-term promotion of cultural heritage, thus turning archived content into the promoter of the cultural property itself, a place where it is located or with which the cultural property is connected with its origin, while a local community has economical, socials or historical links with this cultural property. The visibility of digital archives is closely related to the platform where the archival material is presented. This paper analyses archive collection of novel Vilijun as an example of open digital archives dedicated to one contemporary novel with heritage content. Topotheque digital platform uses interactive IT tools, it is based on a collaboration and engage- ment of heritage professionals, users and visitors, and descriptions of presented material go beyond the standardized rules of archival description. Topotheque Vilijun is private collection related to interactive novel Vilijun whose content promotes heritage. Promotion of the novel Vilijun is a new form of "memory economy" whose visibility, and thus promotional reach, transcends authors 'and publishers' activities. The presented content (the book - product of the publishing industry) through the reach and visibility of the Topotheque platform becomes a product of the cultural and creative industry whose promotion is happening and documenting on the long-term. It allows for long-time preservation and access to digital content and ensures it’s promotion and is thus a "real" archive of the information society of the 21st century, mapping the spaces of "cultural geography".

cultural geography, economy, digital archives, Topotheque, heritage, novel Vilijun

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