engleski

Improving the cultural and historical heritage of Eastern Croatia through the model of eco- agrotourism

Development of tourism in the 20th century is changing its course from Jadran region to continental areas in the Republic of Croatia. Speaking of continental, eastern parts of Croatia, it is possible to conclude that it is the least developed region in this country. Great damage has been made in the population structure and development processes by the influence of a war, which has left great consequences in regional, as in demographical development. Empirical part of the paper is based on the identification of causes and consequences of slower development of the estern region of Croatia, and also on historical heritage in the tourism industry. The main objective of a paper is to define historical haritage of eastern Croatia, to perceive its influence during the making of a demmand, and to see in which way will agrotourism objects promote destination heritage. Cultural and historical attractions frequently have the effect on choosing the destination to travel to, as its elements of a supply. One of the first motives for traveling, is tendency to discover authentic heritage, which destinations use while creating promotion and reputation at the market. Concern areas differ. During a visit to tourism destination in its natural surroundings, tourists can see, feel, and fully comprehend regional, national, past and present cultural creativity, beauty of national dances, cultural and art wealth in museums, as in historical cities and its structures. Despite its poor development, eastern region of Croatia is full of cultural and historic heritage which not only has static elements, but also has its traditions and a way of living. These elements can be used while creating the brand of a destination. In order to follow contemporary trends, sustainable development should be applied to already mentioned elements, with an accent on ecological tourism. Despite all, the need has been shown for a faster regional development in order to stabilize migration of inhabitants of eastern Croatia, as to improve the effect of historical heritage in agrotourism, and sustainable effect of ecological tourism.

cultural and historic haritage, tourism, eastern Croatia, tourist supply

Zbornik je indeksiran u Web of Science, EBSCOhost, RePEc, EconPapers, Thomson Reuters