engleski

Methodology for managing a business strategy within high-tech companies

In today's modern era of digital economy, high- tech companies have a big challenge in achieving competitive advantage. The purpose of the paper is to describe a methodology for managing the business strategies within high- tech companies. The methodology helps to the board of the companies to identify strategic management processes in order to evaluate the existing maturity of their implementation and to define the improvements due to the desired maturity level (ML). The following concepts and standards have been used for this purpose: PDCA concept, the Balanced Scorecard method, CobIT 4.1, ISO/IEC 33004 standard.

managing a business strategy ; methodology for managing the business strategies

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