engleski

Measuring Hedonic and Content Quality of Social Networking Sites Used in Interactive Learning Ecosystems

The aim of the work presented in this paper was to examine the psychometric features of the measuring instrument designed for evaluating hedonic- and content-related dimensions of quality in the context of social networking sites. Therefore, an empirical study was carried out in which students from two Croatian higher education institutions constituted a representative sample of users. Considering that introduced questionnaire has met requirements related to both reliability and validity, it can be employed as a benchmark for improving quality of existing social networking sites as well as an evaluation asset when developing the new ones.

Social Networking Sites, Hedonic Quality, Content Quality, Questionnaire, Empirical Study

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