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Pregled bibliografske jedinice broj: 302963

Časopis

Autori: Marković, Suzana
Naslov: Students' Expectations and Perceptions in Croatian Tourism and Hospitality Higher Education: SERVQUAL versus UNIQUAL
( Students' Expectations and Perceptions in Croatian Tourism and Hospitality Higher Education: SERVQUAL versus UNIQUAL )
Izvornik: Naše gospodarstvo (0547-3101) February (2006); 78-96
Vrsta rada: članak
Ključne riječi: service quality ; measurement ; expectations ; perceptions ; SERVQUAL ; higher education
( service quality ; measurement ; expectations ; perceptions ; SERVQUAL ; higher education )
Sažetak:
The SERVQUAL has been one of the most widely used and applied scales for expected and perceived service quality measurement in recent years. The aims of the present reserch are to: (1) assess the students' expectations and perceptions of service quality in Croatian higher education, (2) assess gaps between students' expectations and perceptions, (3) test the reliability of a modified SERVQUAL scale (named UNIQUAL), (4) establish the number of dimensions of service quality in tourism and hospitality management higher education, (5) determine which dimension is the best predictor of overall service quality in Croatian tourism and hospitality higher education.
Izvorni jezik: eng
Rad je indeksiran u
bazama podataka:
EconLit
Kategorija: Znanstveni
Znanstvena područja:
Ekonomija
URL cjelovitog teksta:
Google Scholar: Students' Expectations and Perceptions in Croatian Tourism and Hospitality Higher Education: SERVQUAL versus UNIQUAL
Upisao u CROSBI: Suzana Marković (suzana.markovic@fthm.hr), 21. Srp. 2007. u 18:20 sati



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